Being such a hands-on owner of Mattress King I was very reluctant to hand over buying electronic advertising to anyone. Knowing Darrell from his days at the NBC affiliate he asked if I would give him the opportunity with his new company Results Media. I gave him his one opportunity and have never looked back. Mattress King has been extremely satisfied with the results. In addition to the great service we receive, I now have more time to focus on the other aspects of my business.